Search Strategies that Work
Spade Design specializes in driving relevant, eager traffic to your website through both organic and paid search & social marketing and media strategies.
Search engine optimization (SEO) and search engine marketing (SEM) are marketing methods that have exploded in popularity in the past decade. Many agencies use these tactics for their entire digital marketing strategy, when, in fact, they are merely a single (albeit necessary) cog in the machine that drives online presence.
SEO and SEM do not create conversions—rather, they are tactics in an overall strategy to push relevant and targeted content to the right audience. Once the audience encounters a brand, it is the content itself in combination with the user experience, the brand effect, and well-placed calls to action (CTAs) that actually converts.