Just in 2019, over 293.6 billion emails were exchanged on a daily basis. Within those billions of emails, businesses...
Email Marketing Articles
Top 5 Email Marketing Trends
Email is still the most effective form of marketing in the digital world. It beats SEO and Social Media platforms even...
That Spam Email Everyone Is Getting
For the past few weeks, my clients have been asking me about this spam email going around. They're all getting...
How to Send Marketing Emails While Avoiding the Spam Folder
Around 60% of marketers say that inbound marketing (SEO, blog content) represents their highest quality source of leads. However, this does not mean that outbound marketing, like email marketing, is a dead end. At least one study suggests that email marketing can be 40 times more effective than...
2021 Email Marketing Trends Will Positively Impact Your Business
Just in 2019, over 293.6 billion emails were exchanged on a daily basis. Within those billions of emails, businesses were reaching out to continue to build and maintain their customer base. There have been many changes to the economy in 2020, which point to many changes in business practices....
Top 5 Email Marketing Trends
Email is still the most effective form of marketing in the digital world. It beats SEO and Social Media platforms even as new technologies have had an impact on its speed and accuracy. Projections anticipate that AI and mobile will transform how we conduct marketing campaigns online. This article...
That Spam Email Everyone Is Getting
For the past few weeks, my clients have been asking me about this spam email going around. They're all getting basically the same email, and it makes them understandably nervous. First, let's look at what they received recently, then we'll talk a bit about spam email in general. Spam Email About...
Everything About Spam Explained
How do spammers get your phone number and email address? Why do they keep trying when they have to know you receive loads of junk every day? Is there a way to stop them from bothering you once and for all? Why does spam sometimes seem to come in waves? We hate it too, and because we're a digital...
Simplify Growth With Email Marketing Automation
With all the options you have for digital marketing, email is still one of the most effective. There’s always a fad, but email done right is a sure return on investment. One statistic says the average ROI for email campaigns in the United States is around $44 for every $1 spent. That’s where email...
Trade Your Email Marketing for Marketing Automation in 7 Steps
Often when businesses come to us about marketing automation, they've reached a decision point. They almost always fall into one of two categories. In the first category stands the owner who has had enormous growth. They have more potential leads than they have time to nurture, and they're tired of...
20 Sales Email Subject Lines That Get Opened, Read, and Responded
Connecting with people can be tough and email subject lines are just another thing to master in the digital marketing realm. Every salesperson I know has had "gatekeepers" keep them from reaching the manager or executive they want to get in touch with. So let's face it, sometimes the life of a...
Why Marketing Automation is Changing Email Marketing
Marketing Automation Is Having A Huge Impact on Email Marketing I’m going to let you in on a little secret (but only if you promise to keep it between us). Marketing automation is the future of email marketing And to be honest, if you agree, then there’s not much need to read the rest of this...
Spade DMC: Holiday Email Marketing
Description: Join us Thursday, November 3rd at Jack Ryans Steak House for a fabulous lunch and presentation on Holiday Email Marketing. Tis the season for all things red and white, candy cane flavored, and snow covered? Not really, its October, but for people that make their living off Christmas...
30 Creative Ideas for Your Holiday Email Marketing
[vc_row][vc_column][vc_column_text]Email marketing drove 20 percent of online holiday sales in 2015. Do you know what you’re sending your email subscribers this holiday season? Whether you want to drive online sales, boost year-end donations, or get shoppers into your store this holiday season,...
How to Create Share-Worthy Email Content this Holiday Season
Can you believe it’s time to start planning for the holiday shopping season already? You may think it’s too soon, but with big shopping days like Black Friday,Small Business Saturday, and Cyber Monday coming up in November, you’ll want to start planning your email content now. In particular,...
8 Tips for Getting Customers Ready for the Holidays with Social Media and Email Marketing
Let’s be honest: small businesses have a lot of competition during the holiday season. For the “big guys”, waiting for the end of November is fine. They can unleash an onslaught of commercials, billboards, radio jingles, newspaper flyers, magazine spreads, and big money sponsorships for those...
