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SEO Articles

Top 4 SEO Trends to Look Out for in 2021

Let’s take a look at four SEO trends that Spade Design believes will be crucial for SEO companies to follow in the coming year.

Local SEO Companies: They Are Not All the Same

Local SEO companies can offer a turn-key approach to all your online marketing needs. You can get the website design Dallas TX businesses need to grow their business, a strategic approach to local SEO services that are customized to your business, and reach your...

The Importance of SEO: Does Your Site Need It?

Millions of people use search engines on a day to day basis. In fact, around 68% of individuals searching online use a search engine. How a business ranks on Google matters when it comes to your business' success. And how fast you are found by these countless online...

Local SEO Has a Dominant Position in Regards to Online Marketing

Local SEO services can improve your business when it comes to your own local SEO. Search engine optimization for searches that are location-based have become a prerequisite for businesses with a physical location, phone number, and address.

Top 4 SEO Trends to Look Out for in 2021

Top 4 SEO Trends to Look Out for in 2021

The year 2020 continues to upend lives in unprecedented proportions on a global scale. Thousands of businesses are still working remotely due to COVID-19. The changes continue to impact how companies operate and conduct business. It is especially true for SEO trends that continue to evolve amidst...

Local SEO Companies: They Are Not All the Same

Local SEO Companies: They Are Not All the Same

Local SEO companies can offer a turn-key approach to all your online marketing needs. You can get the website design Dallas TX businesses need to grow their business, a strategic approach to local SEO services that are customized to your business, and reach your target audience. Experienced local...

The Importance of SEO: Does Your Site Need It?

The Importance of SEO: Does Your Site Need It?

Millions of people use search engines on a day to day basis. In fact, around 68% of individuals searching online use a search engine. How a business ranks on Google matters when it comes to your business' success. And how fast you are found by these countless online searches is determined by...

How to Get SEO Results Faster

How to Get SEO Results Faster

There's part of my job that I'm not crazy about. It's one thing that keeps coming up, and telling people the truth means delivering bad news. People come to us for website design or for a website redesign, and understandably, they want to know what it's going to cost them. The services of an...

5 Link Building Strategies That Actually Work

5 Link Building Strategies That Actually Work

Once upon a time, it didn't matter where links came from, you just needed to get as many as possible to improve your website's search engine ranking. Now, all that has changed. Link quality matters more than quantity, so getting the right type of links has become more of a marathon than a sprint....

What Are Alt Tags and Are They Really Still Important?

What Are Alt Tags and Are They Really Still Important?

If you’re not sure whether or not your website uses alt tags, you could be missing out on a simple thing that has a huge impact on search engine ranking and the user experience. An alt tag could also be called an alt attribute or alt description. At Spade Design, we apply alt tags to help search...

Google Announces September 2019 Update Happening Today

Google Announces September 2019 Update Happening Today

On Twitter this morning Google broke the news we can expect a broad core algorithm update some time today. It’s the second time this year they made a statement before rolling out a broad change. Today’s announcement was on Twitter, here it is in case you missed it: Danny Sullivan, search liason at...

8 Mobile SEO Best Practices for Google Search in 2019

8 Mobile SEO Best Practices for Google Search in 2019

How to Rank Higher on Mobile Businesses at the top of mobile search make more money. Right now Americans are using their cell phones to Google your products and services. Implementing mobile SEO best practices must be a priority if you want them to find you. During the first quarter of 2019,...

SEO Best Practices for Your Small Business Website

SEO Best Practices for Your Small Business Website

If you're researching SEO best practices, it's probably because you want your website at the top of Google's search results. The problem is, search engine optimization is always changing. Google updates search algorithms with exhausting regularity, it feels impossible to keep up. There are more...

Where is Your Business on Google Search?

Where is Your Business on Google Search?

I get the same phone call over and over from business owners. The person is frustrated, and they say something like this. "People can't find me online. Even if they search for my business by exact name, sometimes they have trouble finding me. I'm the biggest provider of XYZ in my area, but when...

What the Heck Does it Mean to Optimize for Keywords?

What the Heck Does it Mean to Optimize for Keywords?

Articles on SEO all tell you to optimize for keywords on every page, but what does that mean? What makes terms and phrases into keywords and how do you choose them? What does "optimization" involve, and how do you know when you've done it? If you're asking those questions, you've come to the right...

Major Google Updates for Fall 2018

Major Google Updates for Fall 2018

We don't use the word "major" lightly. Google is celebrating 20 years as a search engine with some pretty big changes. The search engine has algorithm updates all the time, sometimes multiple times a day. Sometimes they're just small tweaks, but not this time. Fall 2018 we'll see large-scale...

How UX Impacts Website Rankings

How UX Impacts Website Rankings

There’s a Direct Connection Between UX and SEO In this article, I'm going to talk about how UX impacts website rankings and what you can do to improve your SEO. What do you do when you are looking for a company to make a purchase from and you want the best? If you’re like most people, you start...

What is NAP And How NAP Helps Your Website Rankings

What is NAP And How NAP Helps Your Website Rankings

NAP and Search Engine Optimization NAP stands for Name, Address, Phone number in web design and outside directories. Search engines scan for location and contact information related to your business and factor it in for organic local search results. It’s critical for local SEO, geo-targeting and...

Off Site SEO Elements That Improve Website Rankings

Off Site SEO Elements That Improve Website Rankings

What You Should Be Doing Off Site for Better SEO and Rankings In our Article 5 Ways to Improve Website Ranking we discussed Off-site SEO, also known as Off-page SEO, and in this article, I'll go into greater depth about it. SEO experts, bloggers and content marketers start with on-site SEO (search...

On Site SEO Factors That Affect Rankings

On Site SEO Factors That Affect Rankings

On-Site Web Design and Search Engine Optimization In our Article 5 Ways to Improve Website Ranking, we discussed On-site SEO, also known as On-page SEO. In this article, I'll cover more about it and discuss our SEO Checker tool, that gives you a free and instant score of your on-page SEO. What...

On Page SEO Checklist: Blogging for People and Search Engines

On Page SEO Checklist: Blogging for People and Search Engines

The best bloggers don’t only have amazing writing skills but they also take responsibility for their content’s performance in search engines. They’ve learned one simple trick and use this On Page SEO Checklist: Blogging for People and Search Engines. As I mentioned in my previous article, Content...

The Difference Between One Time SEO & Ongoing SEO

The Difference Between One Time SEO & Ongoing SEO

One-Time SEO or Ongoing SEO - What is the Difference? Full disclosure: I'll start off by saying, that my company is in the business of ongoing SEO. Since Spade Design does not offer one-time SEO, you might argue that my business decision means I despise one-time SEO and consider it worthless....

SEO Basics: Why Your Site Needs Ongoing Maintenance

SEO Basics: Why Your Site Needs Ongoing Maintenance

The state of your website plays a huge role in your SEO strategy. But once you add something new to your site, you may be thinking... "Isn’t my job done?" In this installment of our SEO Basics blog, I’ll answer that question and tell you why! Your Website Will Thrive With Continuous Maintenance My...

The Essential SEO Jargon Glossary

The Essential SEO Jargon Glossary

We created The Essential SEO Jargon Glossary to help define terms that people in "the industry" use on a day to day basis. We will continue to add to this SEO Glossary as terms evolve. The Essential SEO Jargon Glossary 301 - A permanent server redirect - a change of address for a web page found in...

SEO vs Inbound Marketing: Which is the Best for Your Business?

SEO vs Inbound Marketing: Which is the Best for Your Business?

If you’re just starting out online, or are researching ways to promote your website, you’ve probably stumbled upon the terms “SEO” and “inbound marketing” a few times by now. You may have even read a few articles on these topics and have a good grasp on what they mean but SEO vs Inbound Marketing...

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