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Web Design & Digital Marketing Blog
As a leading Digital Marketing Agency, we’ve written a lot of articles about Web Design & Digital Marketing over the years. Our Blog exists to share all of our knowledge with you, in order to help you get a better grasp on how to grow your business. Feel free to browse our categories or scroll down to view all of our posts. Enjoy!
5 Tips For Picking A Content Marketing Agency To Grow Your Business
Different aspects go into building and expanding your brand image. Unknown to many, color improves brand recognition by up to 80%. However, having a pro-designed website with the right color scheme may not be enough without a stellar content strategy. It is no wonder why content marketing services...
What is SEO Web Design?
You hear a lot about web design for your business. Responsive web design, SEO web design, and more are terms that are often thrown around. It can be hard to decide which web design is the right type for your business. Understanding the different terms used to describe web design by SEO firms can...
How Can Local SEO Services in Tyler, TX Help Your Business?
Having a website means that anyone in the world can discover your business. However, you may not need to have people thousands of miles away know about your business. If you have a business that only serves a certain area, you would benefit most from just the people in your area finding you...
Top Benefits of Getting Professional Web Design in Tyler, TX
In this modern world, every small business needs a website. However, not just any website will do. You need a well-designed website that will capture the attention of anyone who visits. It also needs to be easy to navigate or else your visitors will get frustrated and go to one of your competitors...
5 SEO Mistakes That Will Derail Your Content Marketing Campaign
SEO remains a key strategy in digital marketing that you can utilize to increase your brand presence. 93% of online experiences on the internet begin with a search, with 70% of search users' clicks being organic. SEO is an excellent lead generation strategy that can optimize for maximum ROI....
Impacts of Professional Web Design Services on Content Marketing
Recent studies show that content marketing generates conversions more than all forms of marketing. It is no surprise that most organizations and businesses choose to hire a content marketing agency to handle their advertising strategy. For content marketing to be successful and yield leads, the...
How to Send Marketing Emails While Avoiding the Spam Folder
Around 60% of marketers say that inbound marketing (SEO, blog content) represents their highest quality source of leads. However, this does not mean that outbound marketing, like email marketing, is a dead end. At least one study suggests that email marketing can be 40 times more effective than...
How to Get High-Quality Reviews for Your Business
Customer reviews can be critically important to capturing sales leads through your website. A website design that incorporates review pages and provides links for customers to leave and read reviews can give you an important tool for marketing both your business and your products or services to...
The Important Role Color Plays in Brand Recognition
There are many different things that go into building your business’s image. But did you know that color alone can improve brand recognition by up to 80%? Because of this, it’s important to ensure that you not only have a color scheme that can stand out from the competition but one that is easily...
Why Are Customer Reviews Essential for Successful Online Marketing?
Customer reviews can be critical to your marketing success. Having your web design company add a review page or a review tool to your product pages can drive customers to buy your products and boost your brand. The reason this happens is the subject of much thought by web design companies. Here...
Content Marketing and SEO Services: Changes Brought About by the Pandemic
The pandemic has had an impact on many aspects of our daily lives. There has been a rise in social media users in response to social distancing rules. There has also been a drastic change in how content is consumed. This has led to a need to generate more content as people are online more, which...
How Tyler Web Design Services Can Boost Your Business
In our digitally-driven world, there’s no excuse for having a subpar website. Today’s consumers want to interact with websites that inspire confidence and encourage emotional investment in the brand. That’s a tall order for many business owners. When you have to keep your operations running...
3 Content Marketing Trends in SEO Web Design
Most businesses with an online presence understand the basics of SEO web design. However, the sophistication of search engines and the demands of the customers will force SEO firms to constantly evolve to help your business maintain or increase its search results ranking. For example, artificial...
3 Reasons You Should Get a Website Audit Before Your Next Web Design
Search engine optimization (SEO) is critically important to elevate your website's visibility to search engines. Nearly 70% of online experiences start with a search engine. If your website does not rank highly for the terms your customers search for, you will lose those search engine leads to...
3 Digital Marketing Tools Reinvented for 2021
2021 will plunge businesses into unfamiliar territory. The economy has slowed significantly, unemployment is up, and business restrictions may remain in place for a few months into 2021 as COVID-19 vaccines become widely distributed. With these conditions outside of business owners' control, you...
About GT Metrix, Pagespeed Insights and Other Website Speed Testers
Make sure to read the related articles (bottom of this page) in order to learn more about specific issues you may encounter. There are endless situations one can encounter while checking the speed of a website on a website speed tester, especially considering that there are many of those. Let's...
Getting A Google Guarantee: What’s Behind the Badge (The Good, Bad & Ugly)
Something that popped up on our radar, in April of 2019, is the Google Guaranteed Badge. This certification offers small and local businesses a guaranteed profile marker that works to instill consumer confidence. There was some talk about a subscription based service, sort of like paying to be a...
2021 Email Marketing Trends Will Positively Impact Your Business
Just in 2019, over 293.6 billion emails were exchanged on a daily basis. Within those billions of emails, businesses were reaching out to continue to build and maintain their customer base. There have been many changes to the economy in 2020, which point to many changes in business practices....
Top 4 SEO Trends to Look Out for in 2021
The year 2020 continues to upend lives in unprecedented proportions on a global scale. Thousands of businesses are still working remotely due to COVID-19. The changes continue to impact how companies operate and conduct business. It is especially true for SEO trends that continue to evolve amidst...
5 Key Reasons Why You Should Invest In Professional Website Design
Given the continuous technological breakthroughs happening every day, it's critical to keep up with the online trends that affect your business. People are always searching for information on the internet, and it’s no different when it comes to business. However, it’s rather shocking that 36% of...
Design Your Website Better: Hire A Web Design Agency
In this internet age, having a website that works for your organization or business is borderline essential. Not just because a website is an easy place to route email marketing or post your latest newsletters, but because it is a digital representation of your organization that anyone can find....
Local SEO Companies: They Are Not All the Same
Local SEO companies can offer a turn-key approach to all your online marketing needs. You can get the website design Dallas TX businesses need to grow their business, a strategic approach to local SEO services that are customized to your business, and reach your target audience. Experienced local...
The Importance of SEO: Does Your Site Need It?
Millions of people use search engines on a day to day basis. In fact, around 68% of individuals searching online use a search engine. How a business ranks on Google matters when it comes to your business' success. And how fast you are found by these countless online searches is determined by...
7 Reasons Why Content Marketing Is Important In 2020
In today's competitive B2B market space, businesses are making significant investments in content marketing to showcase their brand message. In fact, 53% of marketers believe that blog content creation is a top inbound marketing strategy. HubSpot also points out that content marketing should make...
Top 5 Web Design Trends for 2021 and Beyond
Digital technology is always changing. SEO firms have to keep up with new developments, or websites may lose their prospects. Underlying applications may change their standards and rules, which means the website may fail to respond accordingly. Here are some innovative solutions that will be...
