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Web Design & Digital Marketing Blog
As a leading Digital Marketing Agency, we’ve written a lot of articles about Web Design & Digital Marketing over the years. Our Blog exists to share all of our knowledge with you, in order to help you get a better grasp on how to grow your business. Feel free to browse our categories or scroll down to view all of our posts. Enjoy!
7 Reasons Why Content Marketing Is Important In 2020
In today's competitive B2B market space, businesses are making significant investments in content marketing to showcase their brand message. In fact, 53% of marketers believe that blog content creation is a top inbound marketing strategy. HubSpot also points out that content marketing should make...
Top 5 Web Design Trends for 2021 and Beyond
Digital technology is always changing. SEO firms have to keep up with new developments, or websites may lose their prospects. Underlying applications may change their standards and rules, which means the website may fail to respond accordingly. Here are some innovative solutions that will be...
Top 5 Email Marketing Trends
Email is still the most effective form of marketing in the digital world. It beats SEO and Social Media platforms even as new technologies have had an impact on its speed and accuracy. Projections anticipate that AI and mobile will transform how we conduct marketing campaigns online. This article...
Better Leads Are in Your Future When You Partner with an SEO Firm
Nearly 60% of marketers credit inbound marketing, blog content and SEO, for representing their highest source of quality leads. What does this mean for your business? You need to be on top of your digital strategy. Digital marketing tactics are necessary in order to be top in your industry. It...
Local SEO Has a Dominant Position in Regards to Online Marketing
Up to 68% of online experiences start by using a search engine. Digital marketing is vital to every business, but do you know how it impacts your business in regards to local SEO? It’s actually very important but you need a clear idea concerning what local SEO is, how it’s relevant today, and how...
5 Reasons Why You Need to Hire a Web Design Agency
Any business that wants to remain competitive both online and offline must have a well-optimized website. A professional site builds your online credibility. It also targets a specific niche, allowing you to reach out to potential customers with the latest news and products. Businesses with...
What does unlimited graphic design mean?
Spade Design offers unlimited graphic design services. That's right, it's for real, and there are several of our customers that are already taking advantage of this service. Before we go further into the details about this service, please note, you have to be on a qualifying package. If you are...
Unlimited Graphic Design Scope of Work
Graphic design is a wide-open space. Spade Design is one of the many tools you can use to bring your creations to life. The first question you should ask yourself is: Can I reasonably explain or show what I want? If the answer is yes, great! Our service is going to be a good fit for you and we can...
What is a CDN and Do You Need One?
The speed at which your website loads affects your bottom line. Google recommends web pages load in two seconds or less, and the goal is under half a second. A CDN can help you reach that goal. It could potentially give you faster loading pages, happier users, improved security, and several other...
That Spam Email Everyone Is Getting
For the past few weeks, my clients have been asking me about this spam email going around. They're all getting basically the same email, and it makes them understandably nervous. First, let's look at what they received recently, then we'll talk a bit about spam email in general. Spam Email About...
How to Get SEO Results Faster
There's part of my job that I'm not crazy about. It's one thing that keeps coming up, and telling people the truth means delivering bad news. People come to us for website design or for a website redesign, and understandably, they want to know what it's going to cost them. The services of an...
5 Link Building Strategies That Actually Work
Once upon a time, it didn't matter where links came from, you just needed to get as many as possible to improve your website's search engine ranking. Now, all that has changed. Link quality matters more than quantity, so getting the right type of links has become more of a marathon than a sprint....
Would You Pay $50/Mo for Upgraded Google My Business?
Google Tests New GMB Upgrade Earlier this month, some users noticed a new option when it came to using and updating their Google Business profiles. Google didn't officially announce the option, but reportedly they're testing an upgraded version that costs $50/month. When clients signed up,...
Hiring the Right Social Media Marketing Manager – The First Time
Raise your hand if you've heard claims about how social media marketing can flood your business with leads, traffic, growth, sales, and everything else good. Now raise your hand if you've tried it and heard crickets. If you responded both times, you're in the majority. It isn't that social media...
You Need Testimonials – Here’s How to Get Them
Testimonials from satisfied customers convince other people to trust your business and buy what you do or sell. They act as powerful social proof, because they come from people who have experienced what you offer. However, getting them can be a problem. When people get what they expect from a...
How to Create a Landing Page that Generates Leads or Converts
I can do something a lot of people can’t. When I do it, some people look at me like I’m nuts. Others think it’s a little like a superpower. I can look at a landing page and instantly, accurately predict whether it generates leads or converts. I can also tell you what landing pages will fail to...
What Are Alt Tags and Are They Really Still Important?
If you’re not sure whether or not your website uses alt tags, you could be missing out on a simple thing that has a huge impact on search engine ranking and the user experience. An alt tag could also be called an alt attribute or alt description. At Spade Design, we apply alt tags to help search...
6 Reasons Your Website Isn’t Getting Results (And A Free Resource to Fix Every One of Them)
My Website Isn't Bringing Traffic People often express discouragement, disillusionment with their website, because the reality is different from their expectation. No one visits. They don't get a single lead. Customers sometimes ask if they even have a website, since they're buried beneath so many...
Beginner’s Guide to Explainer Videos (With Examples)
People describe video with words like powerful, explosive, and viral. It's one of the most effective ways to reach a wide audience, but creating it presents challenges for business. Explainer videos are a solution that has skyrocketed in popularity because they're cost-effective and because they...
Why We Offer Free Unlimited Graphic Design for All Clients
The right images grab attention. They communicate what your brand offers and what you stand for in a way no words can. But getting those images can be time consuming and expensive. Spade Design offers unlimited graphic design for all clients because we believe it's one of the best ways we can help...
Why a Website Project Plan Is Fundamental for Success
Planning is the key to success in everything you do for your business, including your web design. The opposite is also true. Website projects fail when designers just throw things together. Find out why you need a website project plan, how to create one, and where to find a free guide that...
How To Choose The Best Web Designer
Are you considering redesigning your website or having a new website built for your business? If so, you're probably wondering where to start. We have a great resource available that you can download, that goes into great detail about how to start a website project and what it takes for it to be...
The Differences Between Website Service & Project Based Web Design
In one of our older articles, I discussed why traditional web design is dead, but four years later I still get asked daily about what this means. Obviously from the title of that article, you can tell how I feel, but there are some exceptions. In this article, I want to go deeper into the...
5 Factors Influencing B2B Sales Lead Generation Online
5 Factors Influencing B2B Sales Lead Generation Online Generating sales leads for business to business products and services by using digital marketing, used to seem counter intuitive. After all, a lot of people think those type of business deals tend to rely on personal relationships developed...
3 Marketing Lies Small-Business Owners Tell Themselves
Opinions expressed by Entrepreneur contributors are their own. Whip-smart brand positioning drives revenues for enterprises from Apple to Zappos. But for growing organizations, cutting-edge marketing can feel like a luxury. The Small Business Association suggests companies budget 7 to 8...
